GEEV is the first app in the market to help user give or adopt object for free, in an eco-conscious spirit. From the very start of the project, I proudly have designed a strong graphic identity and mascot, conceptualize the app and its gamification strategy and features, from the sketches to final master design. I created a fun and rewarded experience where the only payement is bananas. Over +Millions download, the success of the app is quickly growing. Unfortunately the brand has decided to change the branding in 2019 😕